Beyond Belief!

I read this article in Emirates Today about how the new Emirates Corporation For Telephones And That Internet Thing And Faxes And Telegraphs Establishment (Branch) (Satwa) PJSC will be competing with Etisalat a little bit on price. Not very heartening, chaps. But my eyeballs popped out of their sockets when I read the concluding paragraph:

Mohammed Omran, CEO of Etisalat, said: “We have never really acted as a monopoly. We have been competing indirectly with the rest of the Gulf, but now the competition will be direct.”

If that makes any kind of sense to any of you good people out there, please explain it to me!